Umami
Privacy-focused website analytics that can replace Google Analytics for many small sites
⭐⭐
37k
Data & Analytics⭐⭐ElixirAGPL-3.0
Plausible Analytics
Privacy-friendly Google Analytics alternative in a lightweight, self-hosted package
Editor's Take
Plausible is what Google Analytics would look like if it was designed from scratch in 2026 with privacy as the default assumption. No cookies, no personal data collection, no consent banners — fully GDPR compliant out of the box. The tracking script is 45 times smaller than Google Analytics, meaning measurably faster page loads. The dashboard is refreshingly simple: visitors, page views, sources, top pages — nothing more. The self-hosted version is generous and the cloud version is affordable. The trade-off is that you lose deep demographic data that Google provides. But most websites do not actually need that level of detail.
Best for users who are comfortable following setup instructions or running a self-hosted tool.
Start Here
Why It Stands Out
- 1No cookies, no personal data collection — fully GDPR compliant out of the box
- 2Script is 45x smaller than Google Analytics — faster page loads
- 3Simple dashboard with all the metrics that actually matter
Best Use Cases
Replace Google Analytics
Get essential website stats without cookie banners or privacy concerns
Privacy-compliant analytics
Track website performance for EU audiences without GDPR violations
Plain-English Buying Guide
Plausible Analytics is a good candidate for website owners, developers who want an open source option in the data & analytics category. The key question is not whether the repository is popular. The better question is whether it removes a real friction point from your day: replacing a paid SaaS tool, keeping more data under your control, speeding up a repeated task, or giving a team a workflow they can inspect and adapt.
Plausible Analytics is most useful when your goal matches one of its real use cases rather than when you are simply browsing popular repositories. Start by checking whether "replace google analytics" sounds like your situation. If it does, read the install guide, try the smallest possible setup, and only then decide whether to bring it into a personal workflow or team stack. The project is tagged around analytics, privacy, self-hosted, google-analytics-alternative, which gives you a quick sense of the ecosystem it belongs to. It can also fit "privacy-compliant analytics", but that second path may require a different setup or expectation.
Before You Install
Plausible Analytics is approachable if you are comfortable following documentation, using Docker, or adjusting a few settings. It is not a one-click consumer app, but the setup cost is reasonable when the project solves a recurring workflow problem.
Check the AGPL-3.0 license, the Elixir ecosystem, and the latest activity on GitHub before using it for important work.
When to Skip It
Skip it for now if you do not want to maintain a server, run Docker, or think about updates and backups. A hosted commercial tool may be simpler when convenience matters more than control.
If you are unsure, compare it with the similar projects below before spending time on a full setup.
Who Should Try It
website ownersdevelopers
#analytics#privacy#self-hosted#google-analytics-alternative